If you already have a strategy related to the use of SEO techniques, you already know the great advantages of optimizing your buyer persona's Telephone Number List search journey. Next, we are going to detail the benefits of introducing visual search in your eCommerce operations. How can your eCommerce benefit from visual search? What leads the public to have a Telephone Number List growing interest in shopping on the Internet? The answers may vary, more points such as the agility of the process and the practicality to conclude the transaction Telephone Number List cannot be ignored. That said, competition in the market forces brands to find creative ways to enhance these factors.
The first advantage observed in this type of search is, therefore, the simplification of the consumer's journey. Contrary to keyword-focused search, the use of images Telephone Number List allows for much greater precision in the results. The easier and more accurate it is for the consumer to find what they are looking for, the greater their Telephone Number List satisfaction. As we know, satisfied customers have a high probability of conversion, which is an important factor to increase profits and other results of your company. That's not just an opinion. According to a study carried out by Criteo, the forecast was that, until 2021, stores that invest in this technology will have a Telephone Number List increase in their profit margins of up to 30%.
In addition, a market mapping carried out by Slyce revealed that e-commerce that use visual search have: 48% more product views; 75% increase in customer Telephone Number List return chances; a 58% higher than normal website retention rate; 9% growth in the average ticket. Do you want to know more details about the advantages offered Telephone Number List by this resource? Continue reading! Integration of shopping experiences Omnichannel Marketing carried out on multiple channels, is increasingly crucial for the success of business strategies. The increased connectivity of the public, who can access the Internet from anywhere, means that shopping Telephone Number List experiences are increasingly integrated.